The BlueJay Way Philosophy

Originally a New Yorker, I graduated with a degree in journalism with an option in public relations from California State University, Chico.  I found myself in Milwaukee, met my wife Poppy and the rest is history.  My father-in-law talked me into joining his mortgage company, Moneyline Mortgage.  I did so not because he was family but because I believed in his philosophy of helping people and not being greedy.  To this day, I enjoy being a loan originator immensely.

Deal Direct Homes was created by us to help save people money when selling their home.  I received my real estate broker license and we started Deal Direct Homes as a For Sale By Owner Program that has been gaining momentum.  Soon after, the requests for "full service" started coming and I wanted to find a way to answer those requests.  Rather than being your typical agent or real estate company, I wanted Deal Direct Homes to surpass expectations.  That's why I created my BlueJay Way Marketing Plan outlined on this site.  It's my home sale promise to you. 

As your licensed real estate broker and loan originator, I will work diligently and put forth my best effort to help you reach your goals of owning or selling a home.  I will always be honest, reliable and practical while putting your needs above my own.

Why BlueJay Way?  Well, you can find the nickname BlueJay on my bowling ball at the Falcon Bowl!